CONCEPT

Canadians are itching to travel and have started their planning.   Tripscout is the only travel recommendation platform for the traveler that dreams every day about their next trip. It is the largest Travel network with over 100+ Instagram handles and reaching an audience of 15M+ across social media.  The app has 1 million subscribers, and 125 million views per month on social media in 2021. We are creating content to feature on their platform. Our demographic is ‘baby boomers with zip’ – called “Zoomers”.   There will be no charge for this.

We are touring Eastern Canada collecting video of as many local experiences as we can. The result will be published as “Where to Stay, Experience, Eat + Drink in Eastern Canada” on TripScout, Destination Zoomer and other web properties.

DESTINATION EASTERN CANADA

ViaRail is the backbone of Canada for us to explore this amazing country.    Starting in Niagara Falls, our goal is to capture five or more cities that ViaRail services.   Each stop of two days will feature a culinary experience and easy to access adventure.    Upon reaching Halifax, we will have gathered video content from five or more unique destinations from old world cities like Quebec City to the scenic waterfront of Halifax.    We want to showcase what makes a Canadian rail journey an adventure of a lifetime.

DELIVERABLES

CONTENT

Free of rights

Can be shared with partners

DISTRIBUTION

All including relevant

@mentions + #hashtags

  • TripScout blog post with 6+ videos from each city (1 million subscribers)

  • Promotion on Instagram accounts @tripscoutapp (216K followers) @dreaming_travel (515K followers)

  • Twitter post @travelvida  #1 engagement travel account (623K followers)

  • Instagram Guide from each city

  • 6+ Instagram reels + posts  on DestinationZoomer from each city

  • Destination Zoomer video blog post including highlight video and 5+ experiences from each city

  • Published on Destination Zoomer YouTube channel – all videos

ASK

  • Accommodation, Food +  Experience expenses covered for a couple

  • Assistance in creating itinerary

  • Hosting not required

TIMELINE

  • Finalize Itinerary – September

  • Tour Dates – October

  • Draft videos – One week after leaving each city

  • Final delivery – 10 days after leaving each city

  • Content Published – Same day as final assets delivered

This schedule provides a rough timeline only.  The dates are flexible to meet your needs and timing.

SAMPLE PROJECTS

Distribution:

Alice is a talented freelancer who artfully captures the essence of a region through multiple video stories. Alice was attentive to our goals and keen to work with us in a way that was most beneficial for our organization. She is creative, flexible and quite simply, she delivers. Via our partnership with Alice, we were able to secure a media spot which garnered national exposure for the Yukon as a travel destination and showcased our experiences within a key target market.

Jennifer Glyka - Media Relations, Travel Yukon

ABOUT US

We’ve had a Vancouver, BC Canada-based videography business for 18 years that specialized in life story biographies and corporate videos. I’m a videographer, editor, and digital content creator.   My husband Dave is a video/photo drone operator, photographer and sales/marketing specialist.

Two years ago we started Destination Zoomer to give back to the amazing travel industry, after we pivoted our video production business to focus on tourism + hospitality – Our Place Media.

As lifelong travellers – we love to meet new people, capturing your story and sharing it with the world.

What is TRIPSCOUT?

Tripscout is building something totally different: a radically personalized digital escape for the modern traveler powered by insights and recommendations from thousands of local experts around the world. By turning its social media network of over 6 million followers into a go-to source for travel inspiration, Tripscout has also pioneered the science of “SEO for Instagram” and has helped drive massive views to traditional travel media organizations and local bloggers (over 1 million visits to travel publishers in the past few months alone). On its platform, Tripscout continues its meteoric rise in both users and engagement, climbing from 2 million to over 200 million views per month on social media in 2020, and surpassing more than 1 million app users.

THANK YOU